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Re: Expectations go both ways...

Sex appeal in audio equipment is something that we have to add to satisfy a certain large percentage of customers. It is expensive to do, and I find it a pain, but necessary. I personally never design the external boxes that my circuits are used in. Sometimes, I let someone design the boxes and that person isn't up to the task. I lost a business partner over this, once. I don't know what the answer is, because when I work with and live with fine craftsmanship, it is harder to accept a 'tin box' even though it might sound just as good and would save me money. My customers tend to be relatively wealthy and have a sensitivity to the look and feel of equipment. I wish that they didn't.


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  • Re: Expectations go both ways... - john curl 08:42:19 09/01/06 (0)


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