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Why does he have to be so deceptive with his sales and marketing?

Clearly he did not invent a way to “objectively” measure speech articulation as his white paper claims. Nor is there any proof that wires can even articulate speech in any form (only humans, speech synthesizers and parrots can!).

Interesting connection – every now and then sleazy hearing-aid vendors have tried this EXACT same phony speech “articulation response” measurement claim. Suppose Brisson saw those same dishonest hearing-aid ads and figured this story can work on audiophiles too?


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