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RE: Bose Buys McIntosh = BoseIntosh

That's interesting.

I equate Bose as a premium brand as perceived by mass market consumers. To be fair, I have some Bose gear that is in fact a cut above as consumer electronics go but not so much in the audiophile realm.

I equate McIntosh as a pricey and iconic American 'lifestyle' brand embellished with pretty lights and meters perceived as expensive and high-end by mass market consumers. Maybe not so much in terms of SQ among audiophiles but tastes vary.

What will BoseIntosh bring?



Edits: 11/19/24

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